Privacy Policy

Last updated: May 31, 2026

Macro Max (“Macro Max,” “we,” “us,” or “our”) operates the Macro Max mobile application for iPhone (the “App”). This Privacy Policy explains how we collect, use, disclose, and protect information when you use the App.

By using Macro Max, you agree to the collection and use of information in accordance with this policy. If you do not agree, please do not use the App.

1. Information we collect

We collect information you provide directly and information generated through your use of the App.

• Account information: email address, display name, and authentication identifiers when you sign up or sign in (including Sign in with Apple or guest accounts).
• Profile and goals: fitness goal, activity level, macro preferences, age, height, weight, weight goals, and related nutrition targets.
• Meal and nutrition data: foods you log, calories, macros, meal photos, scan history, daily stats, streaks, and progress entries.
• Health data (optional): if you connect Apple Health, we may read or write weight, height, activity, or related metrics you authorize.
• Progress content: weight logs, body measurements, and progress photos you choose to save.
• Subscription status: whether you have an active Macro Max Pro subscription and related entitlement information.
• Usage and device data: app interactions, feature usage (such as AI scan counts), crash logs, and standard device or operating system information needed to operate and secure the App.

2. How we use your information

We use the information we collect to:

• Provide, maintain, and improve the App and its features
• Generate AI-powered meal analysis, macro estimates, and personalized coaching
• Calculate nutrition summaries, goals, and progress insights
• Process and manage Macro Max Pro subscriptions
• Sync optional Apple Health data you authorize
• Communicate with you about support requests or important service updates
• Detect, prevent, and address fraud, abuse, or security issues
• Comply with legal obligations

3. AI and meal photo processing

When you scan or photograph a meal, image data may be processed to identify foods and estimate nutrition information. Depending on configuration, processing may occur through our servers and third-party AI providers. Do not submit photos containing sensitive personal information unrelated to food.

AI-generated nutrition estimates are approximations and are not medical advice. See our Terms of Service for important disclaimers.

4. How we share information

We do not sell your personal information. We may share information with:

• Service providers that help us operate the App, such as cloud hosting, authentication, analytics, subscription management, and AI processing partners, subject to contractual protections.
• Apple when you use Sign in with Apple, in-app purchases, or Apple Health integrations governed by Apple’s policies.
• Legal and safety recipients when required by law, court order, or to protect rights, safety, and security.
• Business transfers in connection with a merger, acquisition, or sale of assets, with notice where required by law.

Typical service categories include Firebase (Google) for authentication and data storage, RevenueCat for subscription management, and AI providers for meal analysis.

5. Data retention

We retain your information for as long as your account is active or as needed to provide the App. You may delete your account in the App (Settings → Delete Account), which removes your account and associated app data from our systems, subject to limited backup or legal retention requirements.

6. Your choices and rights

• Account deletion: available in-app under Settings.
• Apple Health: you can revoke Health permissions in iOS Settings at any time.
• Subscriptions: manage or cancel Macro Max Pro in Settings → Apple ID → Subscriptions.
• Marketing communications: we do not send promotional email unless you opt in; you can opt out at any time.

Depending on where you live, you may have additional rights to access, correct, delete, or port your personal information. Contact us at support@macromax.app to submit a request.

7. Children’s privacy

Macro Max is not directed to children under 13 (or the minimum age required in your jurisdiction), and we do not knowingly collect personal information from children. If you believe a child has provided us personal information, contact us and we will delete it.

8. Security

We use reasonable administrative, technical, and organizational measures designed to protect your information. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

9. International users

If you access the App from outside the United States, your information may be processed in the United States or other countries where our service providers operate. Those countries may have different data protection laws than your country of residence.

10. Changes to this policy

We may update this Privacy Policy from time to time. We will post the updated policy on this page and revise the “Last updated” date. Material changes may be communicated through the App or by other appropriate means.

11. Contact us

Questions about this Privacy Policy or our data practices: support@macromax.app

See also our Terms of Service and Support page.